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Amazon ebay and amazon google adwords spend in 2011

Published on February 10th, 2013 | by Matthew Ogborne

13

How Much Did eBay & Amazon Spend on Google Advertising in 2011?

While researching for an article working I’m working on in relation to Google Adwords and the eBay & Amazon marketplaces, I came across the info-graphic below and I’ve got to share!

The numbers are just unreal

In 2011:

  • eBay spent $42.8 million
  • Amazon spent $55.2 million

On Google advertising in one year.

Yes, in one year!!!

Question: How much did you spend on Google Adwords last year?

Was it £0, £10, £1000? You can let me know in the comments at the bottom

Googles Earnings Breadown for 2011

Googles Earnings Breadown for 2011

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About the Author


"Matt has run his own eCommerce business for 3 years, worked with two software companies Marketworks and eSellerPro & sole author of the LastDropofInk site. He has worked with the majority of the UK’s largest marketplace businesses and helped brands such as Tesco Outlet & Office Shoes launch onto eBay UK."


Multichannel eCommerce Software
Dynamic eBay related products


13 Responses to How Much Did eBay & Amazon Spend on Google Advertising in 2011?

  1. RT @B2BMarketingLab: The amount that #Amazon and #eBay spent on Google Advertising in 2011 was unreal! Dread to think how much it is now! http://t.co/NGIqYO51

  2. The amount that #Amazon and #eBay spent on Google Advertising in 2011 was unreal! Dread to think how much it is now! http://t.co/NGIqYO51

  3. RT @jerome_lucas: RT @livre_ecommerce: #Amazon a dépensé 55,2 m$ en #Adwords en 2011 #ebay 42,8m$ http://t.co/C71NduyV #acquisition #SEM

  4. How Much Did eBay & Amazon Spend on Google Advertising in 2011? http://t.co/nNQAAhCT via @lastdropofink

  5. RT @livre_ecommerce: #Amazon a dépensé 55,2 m$ en #Adwords en 2011 #ebay 42,8m$ http://t.co/8b3h15Nw #acquisition #SEM

  6. RT @livre_ecommerce: #Amazon a dépensé 55,2 m$ en #Adwords en 2011 #ebay 42,8m$ http://t.co/C71NduyV #acquisition #SEM

  7. @m0_o says:

    RT @livre_ecommerce: #Amazon a dépensé 55,2 m$ en #Adwords en 2011 #ebay 42,8m$ http://t.co/8b3h15Nw #acquisition #SEM

  8. #Amazon a dépensé 55,2 m$ en #Adwords en 2011 #ebay 42,8m$ http://t.co/8b3h15Nw #acquisition #SEM

  9. RT @matthewogborne: How Much Did #eBay & #Amazon Spend on Google Advertising in 2011? http://t.co/DcX1tiY1 <= How Much?!

  10. How Much Did eBay & Amazon Spend on Google Advertising in 2011? http://t.co/caLYMqTL via @lastdropofink

  11. RT @lastdropofink: How Much Did eBay & Amazon Spend on Google Advertising in 2011?: While researching for an article working I’… http://t.co/HlDYJEHM #in

  12. @PSherlock says:

    RT @matthewogborne: How Much Did #eBay & #Amazon Spend on Google Advertising in 2011? http://t.co/DcX1tiY1 <= How much!!!?

  13. How Much Did eBay & Amazon Spend on Google Advertising in 2011?: While researching for an article working I’… http://t.co/HlDYJEHM #in

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