And Breathe – Amazon Price Parity Going!

Take one big sigh of relief with the Christmas period upon us, some very welcome news for you…

The OFT welcomes Amazon’s decision to end its price parity policy, which restricts its sellers from offering lower prices on other online sales channels, across its Marketplace in the European Union from 30 August 2013.

A special thanks to John who sent the link over a few minutes ago, Amazon are ditching the horrific “price parity” rule for EU as of tomorrow (30th Aug). This is almost on par with Steve Ballmer announcing his retirement :)

You can read the full details here http://www.oft.gov.uk/news-and-updates/press/2013/60-13#.Uh9uoxbn0io%22

Do note that the Amazon price Parity rules are still going to be in effect in the USA though.

I don’t think anyone will miss it, will you?

Using Amazon Keywords Update

To continue on from the article  Q&A: How Can I Use All the Search Keywords for an Amazon Listing Kieran popped over a very interesting email and wants to share with you, the feedback here is exceptionally curious.

Hey Matthew

Just found out something useful and interesting from Amazon support.

I was having trouble with an ASIN, I lost it in the search as if it was suppressed.

I contacted them to ask about it and found out something interesting.

I have been told you must leave a space after your comma in the keywords otherwise it picks the whole box up as one keyword.

The guy explained that he tested my keywords and as an example he searched “slot-in slot in” and my product came up on amazon, the keywords looked like this “slot-in,slot in”

I think this is soooo important if this is the case and i noted that your article does not show spaces between your commas and keywords.

This came from Amazon support.

Currently a potential buyer would have to search for “Slot in slot in 3ds stylus touch stylus pen” as an example because i have setup my search terms wrong!

I hope this is useful to you, its certainly useful to me as currently most of my keywords are completely useless as there are no spaces.

Kind regards

Kieran

So using spaces is recommended :)

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